DGAP-News: Veganz Group AG / Key word(s): Patent
Veganz "the egg"
Berlin, 27th of January 2022 With a projected global market volume of 1.43 billion Euros in 2026, vegan egg alternatives are among the fastest growing category of plant-based food. 98% of non-vegan consumers are already open to this. (1) With two new egg alternatives, Veganz is continuing its corporate strategy in a consistent way. Thanks to efficient in-house R&D and security of a patent for "the egg", the innovative brand is opening up another category at an early stage. At the same time, the company is strengthening its position as a only full-range vegan company.
(1) Source: Foodhack, Cracked It: The 65+ Brands Hatching New Innovations In Plant-Based Eggs, Burfitt, published January 11, 2022 (https://www.foodhack.global/articles/plant-based-eggs-2022)
(2) Source: Civey Markenmonitoring, Welche dieser Ernährungsweisen trifft am ehesten auf Sie zu?, n>10.000 & Veganz Ernährungsreport 2021, https://veganz.de/wp-content/uploads/2022/01/2022-01-11-ernaehrungsreport-2021-de-final.pdf
(3) Source: Science, Vol 360, Issue 6392, Reducing food's environmental impacts through producers and consumers, Poore/Nemecek, published June 1, 2018 (https://science.sciencemag.org/content/360/6392/987.full)
Further information about Veganz and our products are available here.
Photo material on the product upon request.
About Veganz Group AG
Veganz - Good for you, better for everyone - the brand for plant-based foods. Founded in 2011 in Berlin, Veganz became known as a European vegan supermarket chain. With a colourful and life-affirming company philosophy, Veganz managed to break into the vegan niche and establish the plant-based nutrition trend on the market. The current product portfolio comprises around 120 products in 17 categories and is available in more than half of all European countries and more than 22,000 points of sale (POS) globally. In addition, the Veganz product portfolio is being continuously expanded to include high-quality, innovative items, and the sustainable value chain is constantly being improved. For this commitment, Veganz was voted Germany's most innovative food brand in an exclusive 2021 ranking by the German newspaper 'Handelsblatt'.
Media contact: Moritz Möller | firstname.lastname@example.org | +49 30 2936378 172
27.01.2022 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG.
|Company:||Veganz Group AG|
|Warschauer Straße 32|
|Listed:||Regulated Unofficial Market in Berlin, Frankfurt (Scale), Hamburg, Munich, Stuttgart, Tradegate Exchange|
|EQS News ID:||1273698|
|End of News||DGAP News Service|